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Condo Hotels
in Las Vegas
Q: I'm an
investor considering some condo hotel purchases. I
know that Las Vegas is a hot housing market, but I'm
a little skeptical about the condo hotel concept in
Vegas. From an investment standpoint, it would seem
important that the room be placed into the hotel pool
and rented out consistently at an attractive rate.
However, in
Vegas there are so many hotels competing for guests.
The rates are often intentionally low in order to
lure customers into their casinos. And the really
big spenders usually get their rooms comped and thus
they have no incentive to stay at a condo hotel or
purchase one as a second home. Wouldn't the tremendous
competition, low rates, vacancies, and the absence
of big spenders make the condo hotel concept a challenge
in Las Vegas?
A:
Let me try to answer your questions and address your
assumptions.
Las Vegas is one of a kind. It is resilient. It has
faced adversity in the past and has reacted positively
in every instance. Each time it has come out stronger.
It is a better market today than it
was yesterday. It is more diversified today (more
room generators) than it was yesterday. Who knows
what the future will bring, but there will not be
another Las Vegas.
Atlantic City tried but it only put
a dent in Las Vegas business. The Indians have tried
- only a dent. Riverboat gambling - again only a dent.
Certainly every hotel must compete. That is why when
we counsel our clients, we emphasize the key ingredients
to a successful hotel operation; namely, location,
4-5 star quality, the right hotel franchise and management
company, the appropriate amenity package and a fair
split between the developer and the individual owner.
I would not at all be concerned about comp rooms.
The ones who get comp rooms represent an extremely
small portion of the total market. Comp rooms used
to be more prevalent in the past. That is not the
case today.
It is good to be cautious. You raise legitimate points.
Clearly, we may disagree, but my bottom line to you
is that if your concerns prevent you from sleeping
at night, then you should not consider Las Vegas.
On the other hand, I can tell you about the overwhelming
success MGM Grand had in its selling condo hotel units.
It sold out 100% of its 576 units in less than eight
weeks! In fact, there was so much demand that the
developers are now building a second tower, identical
to the first, to be completed in 2007. And I certainly
can tell you about Steve Wynn, who is in the process
of building a monster new hotel, and others who say
their biggest mistake was that they underestimated
the strength of the Las Vegas market.
In my humble opinion and that of many
hotel industry people across the country, Las Vegas
is a tried and true hotel/vacation home market which
is still many miles away from product saturation.
The above question was submitted
via e-mail by a visitor to www.condohotelcenter.com.
The answer was prepared by Joel Greene, a licensed
real estate broker with Condo Hotel Center which specializes
in the sale of condo hotel units and fractional ownerships
in private residence clubs.
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